On stage, speakers from all over the world bring their first-hand experience as digital professionals and share ideas, suggestions, best practices, strategies.
Il Sole 24 Ore
Data journalist and writer, he worked for TV and radio networks, agencies and the publishing industry covering the fields of economics, science and technology. He is now coordinator of Tecnologia, the online channel of Sole 24 Ore website.
Vice President & Principal Analyst
Thomas focuses on technology innovations and their impact on strategies, such as the disruptive role of technology in bridging the digital and physical worlds. He has worked with clients from nearly every industry — including consumer goods, luxury, travel, retail, and financial services — to advise and guide the development of their strategies. Thomas has spoken at numerous events, including Mobile World Congress, Mobile Convention Amsterdam, DMEXCO, and WebSummit, and he is regularly quoted in leading media outlets, such as The New York Times, The Wall Street Journal, Reuters, Les Echos, and Le Monde.
In the ADV industry since the '90s, he's been Executive Creative Director at Ogilvy Italy. He invented the Invertising concept, that became a manifesto for new and more aware advertising messages. Cannes Festival jury member, he focuses on creativity and new languages in and outside social media. He is part of the Comitato Scientifico dell'Osservatorio Storytelling di Pavia and has published Scripta Volant - a new alphabet to write (and read) advertisement today. He supervises Tracce series, written by pioneers and read by who wants to walk new paths. He has been Master of the College Digital at Scuola Holden in 2018-2020.
Freediver world champion
He is an Italian freediver, widely considered among the best of all times. Of his era, he is the sole person to have established world records in all the then existing disciplines of freediving. Umberto is working as a journalist and reporter in television programs about science. He created Apnea Academy, a school for freediving, researching and teaching. The Ministry of the Interior nominated him as a component of teaching group for courses of National Fire Department scuba divers. Since 2006 he's worked as a teacher in Superior Normal School S.Anna in Pisa, at the Master of Underwater and Iperbaric Medicine.
Corrado Pelligra, dopo 15 anni di esperienza nell’area Sales & Marketing, nel 1987 fonda Contact Center: uno dei più innovativi player sul mercato italiano. In seguito avvia una carriera dirigenziale in una delle multinazionali leader nel BPO. La conoscenza delle dinamiche di Customer Interaction, dei bisogni delle aziende e del supporto nella relazione con i loro clienti, nel 2011 spingono Corrado a creare Omega3C: innovativa società di Consulting e Customer Experience Management Solutions che, grazie alla capacità di anticipare le tendenze, sta diventando il punto di riferimento nel mercato italiano.
Director Centre of Excellence Customer Platforms
He has been involved in Sales & Marketing Performance projects for over twenty years, helping entrepreneurs and managers to achieve the best conditions for success. Before becoming consultant he worked in multinational companies such as FCA and UPS, where he carried out projects for the reorganization and development of the sales force at European level. Always a Partner for Italy of Miller Heiman Group, he is personally involved in Sales & Digital Transformation projects, development of direct and indirect sales channels and new go to markets.
Stefano started his career by developing digital projects in GWC World and later in Ogilvy Interactive, for a total of 7 years. In 2011 he joined MailUp with the goal of creating and managing the Project Management department. He was in charge of the technical integration between the MailUp platform and external systems such as CRMs, ERPs, e-commerce platforms, etc.
Since 2015 he is Marketing Director at MailUp and leads the marketing team and the development of product strategies, both nationally and internationally. Thanks to his 10 years' experience in the digital industry, he now teaches at a number of universities and other institutions.
Chiara Scesa is a philosopher transplanted to information architecture and User experience design.
She designs places made of information researching on needs of who populate them.
Asking questions, listening, and drawing insights are her tools to uncover people's mental models and goals to face any kind of projects ranging from websites to task oriented products to whole new banks.
This evidence-based method allows her to make meaningful design choices for all actors involved and to support business objectives.
She works as a UX lead in MailUp Group and teaches Human centered design at the IAAD in Bologna.
Country Manager Italy
Tiziano is Country Manager Italy at Datatrics since January 2019. His goal is to create a new team, launch the platform in the Italian market and improve the customers and revenues growth. He gained experience in the Digital and Telco industry, where he spent the past 9 years. Tiziano worked 5 years at Schibsted Media Group, since 2017 as Country Manager of Pagomeno, contributing to the platform launch in Italy, and before that as Business Development Manager of Subito. Formerly he worked 4 years at Vodafone Italy as Senior Project Manager in the Corporate market.
More speakers coming soon
Listen to strategies and case studies by key players of digital marketing.Get inspired
We are working on the agenda. The details of the sessions and the names of the speakers will be published soon. Stay tuned!
Emotional Intelligence for people-centered businesses
Why emotional intelligence?
The evolution of technologies and artificial intelligence puts us at a crossroads: witness the escalation or control it. In the current context, we are convinced that a paradigm shift is increasingly necessary: companies must review the approach they use to perceive and recognize their interlocutor.
What role does the individual play?
Human Centric Innovation, Practical Empathy, and Inclusive Design are some of the key themes that answer this question; we will address them with the help of digital marketing professionals and international speakers. In the second part of the day we will analyze in detail, and with real testimonials, the processes to launch in order to transform your company into a human-centered business.
On May 20th we will explore the topic of emotional intelligence, learn its characteristics, and will together seek to understand the effects it will have on marketing strategies and on all of us, as both individuals and marketers.
Join more than 400 marketers to share ideas and knowledge.Make new connections
Learn, share, connect. All in one event.
At its third edition, MailUp Marketing Conference is the event that gathers italian and international digital marketing professionals.
100% original content
Digital Marketing Specialist
Uvet Network SpA
This rich event provided plenty of inspiration thanks to top quality speeches and interesting topics. I took home with me best practices, case studies from established brands, trends and - most importantly - inspiration for my business. A complete training day in a charming location.
CRM & Advanced Analytics
MailUp's role is not that of a mere supplier, but of a trainer too. I really appreciate their constant engagement in events like the Marketing Conference, but not only - webinars, white papers, newsletters covering relevant topics for improving our daily business. This is never monetized in a contract - and yet means a great deal in our satisfaction as customers.
Wonderfully organized, with fantastic guests. Plenty of food for thought. Recommended.
The Conference underlines MailUp's mission to go beyond email and be the reference point for everyone working in the digital field. This event stands out from the overcrowded mass of Italian events, thanks to a perfect mix between organization, know how and hands-on keynote speeches. Sessions were never brand commercials, but real experiences meant to suggest ideas and inspiration to the audience.
The ticket includes the access to the Conference, event materials, coffee break, lunch and networking cocktails. Fees grow fast: get your seat now!
How can I contact the event coordinator for further information?
Write to firstname.lastname@example.org or call us at +39 0271040485.
Can I cancel my attendance and be reimbursed?
Yes, you can be reimbursed until 7 days before the event.
How many tickets can I buy in one single order?
You can buy up to 3 tickets per order.
I am a MailUp customer: do I have any discounts?
Yes, you can find the special price reserved to MailUp Customers in the Tickets section of the website.
How can I get to the event venue?
Palazzo Mezzanotte is located inside Milan Area C. For more information visit Comune di Milano website.
Autosilo Diaz - Piazza Diaz, 6 - phone 02 86460077
Garage Meravigli - Via Camperio, 4 - phone 02 86461784
Auto Parcheggio Commenda - Via S. Barnaba, 18 - phone 02 5516041
Parking Borromeo - Piazza Borromeo, 9 - phone 02 37072061
Parking Buonaparte - Via Giacomo Puccini, 5 - phone 02 86457479
Garage Velasca - Via Pantano, 4 - tel. phone 02 876044
Closest BikeMi station: 60 - piazza Edison
By public transports
MM1 Cordusio stop or MM3 Duomo stop
Trams 1, 2, 3, 4, 12, 14, 27
From Milan Central Station: MM3 to Duomo stop and 12 minutes walking from there
From Linate Airport: bus line 73 to Duomo stop and 8 minutes walking from there
From Malpensa Airport: train or bus to Cadorna Station, MM1 to Cordusio and 3 minutes walking from there
From Orio Al Serio Airport: bus to Milan Central Station, MM3 to Duomo stop and 12 minutes walking from there
Palazzo Mezzanotte is the iconic palace of the former Italian Stock Exchange. A charming venue, easy to reach and impossible to forget.
All the news and updates about the speakers, the agenda and the contents of MMC 2020.
The 2020 MailUp Marketing Conference: it’s showtime
Have you ever heard of emotional intelligence? More and more, emotional intelligence is becoming a marketing strategy cornerstone, and this is at the heart of the 2020 MailUp Marketing Conference. Save the date: May 20, 2020 in Milan.It's been a long time coming, but the big announcement day...Read on the blog
Download the press kit containing presentations, logos and other MMC materials.
If you want to register for the event as a journalist or a writer or want to become our media partner write to email@example.com.